Custom Website Design for Vlaco Marine
- Strategic Website Consultation
- Custom Logo Design
- Custom Responsive Website Design
- Personalized Instructions for Updating Website Content
- Maintenance Plan providing Monitoring, Backups, and Security
Spotlight Client: Vlaco Marine - Middleboro, MA
Duane Vlaco is a Massachusetts Maritime graduate who grew up on a farm in Middleboro, Massachusetts. He started his business, Vlaco Marine, to fulfill the dream of owning and operating his own business on the water. Duane wanted a website so he could have a place to send potential clients so they could see his capabilities and past projects. He reached out to Web Design by Robin because she had done the website for his brother Ryan's business, RYCO Excavation.
How Our Web Design Will Help Them Thrive
The first thing we did for Duane, was create his logo from his own hand-drawn sketch. He was getting t-shirts made and needed the artwork files to send to the printer. Duane is one of those clients that really knows what he wants. We really like that about him.
Next, we listened to him tell us all about his marine construction business. This was our first website for a marine construction company and we had a lot to learn. He told us, that's okay I don't know anything about website design. We learned that his business consisted of five key service offerings; dock/pier construction, his truckable barge (which is very cool, by the way), land/sea pile driving, yacht management, and other services. This final page is a catchall for things like crane services, repairs, emergency response, transportation, and salvage.
We found that images told the story of what he does so much clearer than words and so imagery became a primary focus of the design. We used large bold images on his homepage to showcase the five key services as a rotating background. We also used images for the service click-through buttons - very few words, lots of images. For the individual service pages, Duane requested the ability to add new images to them when he worked on new jobs. Therefore we created a gallery at the bottom of each page. Duane put a lot of thought into the selection of these images so that they show a wide variety of what he does and the extent of his capabilities.
It was a really fun project to work on and we look forward to watching his new business grow and thrive.
Launch date: February 2020
Curious about how this project came out? Take a look for yourself.